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LONE TWIN NETWORK

CLIENT

Lone Twin Network

TYPE OF CLIENT | UNIVERSITY

Charity

CATEGORY

Branding | UI/UX Design | Research

BRIEF

To design a digital tool to help a specific audience navigate death, grief and loss.

PROBLEM

We all experience the loss of someone that we care about in our lifetime, yet death, loss and grief are rarely spoken about openly in British culture. And the impact of Covid-19 means that the act of saying goodbye to someone through physical events is no longer a possibility at that time.

RESULT

 I rebranded/repurposed the lone twin network into a digital app, that is all about connecting, and sharing memories and resources in a digital community, so you can still have that support when you can't physically be there.

Within the logo design, I explored the aspect of connection and loss by choosing to focus on the two 'o's, one filled and one empty to showcase that your twin is still a part of you when they have died.

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MAKE IDEAS HAPPEN

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